InoFamily

Custom CRM

A customer relationship system built around your sales process — not the other way around.

Custom CRM
Product view

Live sales pipeline

New

Follow-up

Offer

Won

  • Opp 124Owner: Sales
  • Opp 121Visit booked
  • Opp 118Offer sent
Custom CRM — Product view

The Shift

Where you are vs. where you need to be

NowWith this solution

Customer data scattered across spreadsheets, WhatsApp threads, and email inboxes. No unified view of deal status, follow-up history, or team activity.

A single, structured system where every customer interaction, deal stage, follow-up task, and communication history lives — accessible to your whole team in real time.

What's Included

Modules & capabilities

1Contact and organization management
2Deal pipeline with custom stages
3Interaction and communication history
4Task and follow-up automation
5Team activity and assignment tracking
6Reporting and pipeline analytics

Comparison

What changes when you have this system

BeforeAfter

Leads tracked in spreadsheets with no ownership

Centralized lead records with clear assignment and status

Follow-ups missed because nothing prompted the team

Automated reminders and task creation at each stage

No visibility into deal stage or team workload

Live pipeline view with stage-by-stage progress

Customer history spread across email threads

Complete interaction log on each contact record

Reports compiled manually each week

On-demand reports generated automatically from live data

Integrations

Works with what you already use

EmailWhatsAppREST APIsWebhooksPostgreSQLNotification channels

AI Inside This Solution

AI can assist with lead scoring, drafting follow-up messages, summarizing conversation history, and surfacing next-best-action suggestions.

Is this the right system for you? Let's find out.

Share your current workflow and we'll show you exactly what this solution can change for your operations.